Which approach should a sender adopt to improve communication effectiveness?

To improve communication effectiveness, encouraging feedback is essential because it fosters a two-way interaction between the sender and the receiver. Feedback allows the sender to gauge whether the message was understood as intended and provides an opportunity for clarification if necessary. This interactive process helps to identify misunderstandings, ensure that messages are being interpreted correctly, and strengthen the relationship between the communicator and the audience. When feedback is welcomed and encouraged, it creates an environment where dialogue can thrive, leading to better information exchange and understanding.

Effective communication isn’t just about sending the message; it’s also about ensuring that the receiver has a chance to respond and share their understanding or ask questions. By promoting feedback, the sender is actively engaging their audience, which can lead to more productive outcomes and enhanced collaboration.