What is the primarily intended audience for savings banks?

Savings banks are primarily designed to serve small savers who may be overlooked by commercial banks. They typically focus on providing accessible savings accounts and other financial services to individuals rather than targeting affluent clients or large businesses. This focus on the needs of average consumers, especially those with limited financial resources, allows savings banks to create an environment where small savers can build their savings without facing high fees or minimum balance requirements that might be imposed by commercial banks.

Additionally, savings banks often emphasize community and local relationships, which can further attract small savers compared to larger financial institutions. The mission of these banks generally aligns with promoting saving habits among individuals who may not have extensive banking options or who seek a more personal banking experience. This focus on supporting small savers distinguishes savings banks in the financial services landscape.